We found that national spending on adaptive learning products and training tops $41 million annually, a three-fold increase from 2013-2016. Around 9% of that spending can be attributed to professional development and training. Larger, wealthier, urban and suburban districts appear to spend the most money overall, but smaller, rural districts appear to invest more of their total resources, if you consider share of spending.
Our findings suggest that a few 6-8 math products correlated to higher achievement, most notably the non-traditional personalized learning initiative from New Classrooms, Teach to One. In terms of spending, we found that low-achieving districts across the socioeconomic spectrum spent 30% more per student than middle and high-achieving districts. Finally, it’s notable that yearly spending growth on supplemental (largely digital) 6-8 math resources outpaced spending on core resources (largely textbooks), 90% to 63%.
Unlike our analysis of K-3 math curriculum, our findings suggest that district K-3 ELA purchases did not modify the impact of socioeconomic level on achievement in a significant way. Still, there is substantial product selection variation among districts of all types. Notably, low-achieving districts across the socioeconomic spectrum spent 50% more per student than middle and high-achieving districts.
The Noodle Markets Report is a monthly analysis of K-12 purchasing data, exploring market trends and possible impacts of curriculum and instructional resources. With support from SmartProcure, Noodle Markets examines thousands of lines of purchase orders, assessment data, and demographic information.